E-Commerce

$40M to supercharge e-commerce growth with Graas

August 18, 2022
Graas

Meet Graas! They're a Singapore-based startup that uses AI to supercharge growth for e-commerce businesses. Now, they've just raised a $40M Series A!

  • They have over 250 customers, and their AI predictive engine processes over 45M data points monthly.

Investor check. The round was co-led by Kejora-backed SPV Galaxy, European Asset Manager-led SPV Performa, Integra Partners, Xander Group's Yuj Ventures and AJ Capital.

🤔 How it works

They combine data siloed across company departments. Then, they apply their machine learning AI engine to predict trends and give real-time insights and actionable recommendations for brands.

  • Siloed data is only accessible to one or a few company departments.

The goal? Allow brands to grow faster and be more profitable.

  • Recommendations are focused on storefronts, social and conversational commerce, performance marketing, inventory management, warehousing and last-mile logistics.

🤑 Started with a lil' bit of shopping

Hi, India! Part of the new $$$ was used to acquire D2C platform and data specialist Shoptimize.

  • This marks the company's entry into India.
  • 150+ brands use Shoptimize to scale their D2C businesses through their software and solutions.

They've also acquired Southeast Asia's SellinAll, an SEA marketplace specialist.

  • They build solutions for e-commerce companies to reach more buyers, increase sales and scale beyond borders.
  • They have integrations, APIs, software and more.

🔜 What's next

The rest of the cash will be used to expand within SEA and grow their team of 350.

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