Here’s BuzzAR. They’re an AI and mixed reality startup that just raised $1.16M in funding from the HSBC New Economy Fund.

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🤔 What’s the Buzz about?

Founded in 2018, BuzzAR specializes in experiential engagements that bridge the gap between offline and online spaces for their clients.

They’ve created an AI travel companion BAE (Buzz AI Experience) that can read your emotions and become a digital tour guide.

• Learn stories and get personalized content
• Make bookings and payments on-the-go.

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💰 What’s with the $$$?

They also see the Middle East and North Africa (MENA) region as potential prime tourist destinations. So, they’re raising funding to expand their presence in the region, especially Saudi Arabia.

• They expanded into MENA 2 years ago.
• They’re working to digitalize Saudi’s hospitality industry by integrating BAE, with the Saudi Tourism Authority.