Wafa Taftazani is the Founder and CEO of UpBanx, a fintech designed to meet the unique financial needs of content creators and brands

They’re on a mission to revolutionize financial services for the creator economy and are evolving into a full-fledged fintech platform to enhance financial inclusion for everyone.

He also co-founded VCGamers and ModalRakyat.

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👋🏼  How would you explain your job to someone outside tech?

Imagine you're a creator with amazing ideas but often lack the financial means to realize them. My job as the founder is to bridge that gap.

We provide financial solutions specifically tailored for content creators, helping them manage their money better and fund their best work. Think of UpBanx as a creator's financial partner, offering tools and support that understand the unique challenges and opportunities creators face.

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🧐  What's something about you or your job that would surprise us?

Before diving into fintech, I worked in various fields, from corporate finance at MUFG to tech roles at Google, YouTube and Shopee.

I'm also active on the board of several startups and a VC fund. This has equipped me with a unique perspective on how different sectors operate and intersect, which I apply daily to innovate and drive UpBanx forward.

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🏆  What has been the biggest highlight of your career so far?

The most rewarding highlight has been launching UpBanx and witnessing its growth. It's not just about building a successful company; it's about seeing the real-world impact on creators' lives.

When someone tells me that our platform helped them turn a passion into a sustainable career, it reinforces the importance of our mission. Furthermore, this journey has shown me the immense potential for UpBanx to evolve into a fintech platform that can revolutionize financial services for everyone, not just content creators.

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🔍  What's a startup trend or space you're watching this year?

I'm particularly intrigued by the rapid development of neobanks. These digital-first banks are reshaping the financial landscape with their customer-centric services and accessibility.

The idea is to leverage technology to make banking more inclusive, efficient, and tailored to individual needs, a vision that aligns perfectly with our long-term goals. Add AI and blockchain into the mix and I believe we are looking at a tremendous opportunity for growth and positive change.

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💼  What advice would you give someone starting out in your industry?

Embrace adaptability and maintain a learner's mindset.

The tech and startup world is dynamic, and success often hinges on your ability to pivot and evolve with changing circumstances. Build a network of diverse mentors and peers, as their insights can be invaluable. Most importantly, stay true to your passion and mission; it's your north star amidst the inevitable challenges.

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🗣  What's one thing you can keep talking about for hours?

Discussions about the true nature of our reality.

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🎥  What's your favorite movie/TV show?

Interstellar and Black Mirror.

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🍨  What's your go-to ice cream flavor?

Matcha Green Tea!