Lookin' good. Say hi to Niv Della! This Philippine D2C cosmetics brand is here to bring you high-quality yet ultra-affordable beauty and skincare products. To double down, they've just raised a seed round (the numbers are hush-hush 🤫) from Foxmont Capital Partners.

• They own makeup brand Colourette and skincare brand Fresh Formula.
• They're cruelty-free (without the cruel prices) and focus on shades and formulas that look, feel and are great for Filipinos.

‍

😚💋 You, me and the internet

Colourette was launched in 2015 and is now one of the leading local D2C beauty brands, constantly topping the beauty charts on Shopee and Lazada.

• They're best known for their multi-use lip tint, Colourtint.
• Their growth strategy? Focusing on community and social media — even their founder's become a content creator at this point.

Skin to skin. Fresh Formula launched in 2019 with three skincare sets that are vegan, cruelty-free and paraben-free.

‍

🔜 What's next?

They'll be working on new product launches, expanding sales channels and kicking off new distribution partnerships through Foxmont's local network.